EthoBeamDeveloper & systems designer
Building precise products for ambitious teams.
Selected client systems and studio builds — ERP for Balaram Mullick & Radharaman Mullick and Bonne Creme, live sites for Pranaflow, Pranic Healing, and Shreema Group — and the products we can shape together.
Selected signal
Active builds and shipped surfaces. Replace these placeholders with your live projects anytime in src/data/portfolio.ts.
2026 · Lead product engineering
Client ERP for Balaram Mullick and Radharaman Mullick, Kolkata — inventory, orders, production, POS, and day-to-day operations for their sweets business, with integrated biometric attendance and access control.
Focus: Sweets ops with POS and integrated biometric workforce control
2026 · Lead product engineering
Client ERP for Bonne Creme, Kolkata — ice cream and frozen dessert operations spanning production, cold-chain inventory, orders, and multi-outlet retail.
Focus: Ice cream & dessert workflows with POS-ready outlet sales
2026 · Hosting, WordPress & delivery
Client WordPress platform for Pranaflow — hosted on EthoBeam infrastructure with a dedicated theme, content model, and production cutover to pranaflow.in.
Focus: Stable public site with clean domain cutover
2026 · Hosting, WordPress & delivery
Sister WordPress site for Pranic Healing under the Pranaflow domain — separate theme and content, same hardened Docker hosting stack.
Focus: Subdomain site with isolated app container
2026 · Product engineering & delivery
Brand and portfolio website for Shreema Group — a multi-generation stationery business site with a refined, conversion-led Next.js experience.
Focus: Brand-first marketing site with strong CTAs
2026 · Product engineering
Internal operating layer for project intake, delivery rituals, and client visibility across active builds.
Focus: Delivery clarity without dashboard noise
2026 · Architecture
Lightweight ops console for tracing workflows, ownership, and release readiness across multi-agent builds.
Focus: Readable state for complex pipelines
2025 · Full-stack
High-conversion storefront experiences with restrained motion, strong typography, and mobile-first checkout paths.
2025 · Frontend architecture
Application shells that keep teams oriented — navigation, status, and workflows that stay out of the way.
Collaborate
Clear offers for teams and founders who want craft without theatre — from brand-led sites to durable product systems.
01
Elegant marketing and personal sites that lead with brand, not clutter — built to convert and to last.
02
Dense product UI made readable: clear hierarchy, keyboard-friendly flows, and durable component structure.
03
APIs, automations, and data paths that connect the pieces — with explicit errors and observability from day one.
01
Clarify audience, constraints, and the one job of the first viewport.
02
Map content, routes, and data models before polishing pixels.
03
Ship a coherent visual system with motion that earns its place.
04
Verify on localhost, harden for production, hand off cleanly.
About
I design and ship thoughtful digital products — from crisp product interfaces to durable backend systems — with an editorial eye for clarity and craft.
Software with a clear signal. The work leans editorial: strong hierarchy, honest copy, and interfaces that feel composed rather than crowded.
Contact
Share a brief, a half-formed idea, or a stuck product. I will reply with a clear next step — scope, timeline, and whether we are a fit.
Infrastructure
Client launches we provision run through our verified Hostinger partner account. Hostinger partner link ·
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Scan to save Abhishek Naidu
Ethobeam Digital Labs
Abhishek Naidu · Founder
Works on iPhone and Android